WEEK 5 POST 1
The websites I decided to compare was the, Econobum and the Just Cheap Diapers. Econobum is gears towards a more financially wealthy audience. As far as the Demographics for Econobum, I found the following, •Age anyone that's a mother •Education- N/A •Ethnic- All •Income- Upperclass Psychographics •Personality- Expensive taste •Values- Believes in old traditions •Attitude- Name Brand •Interests- Eco Friendly •LifeStyle- Wealthy Econobum took the time and effort into creating an tech advanced yet simple website. The website is obviously Eco friendly based off the green template and plant decor. It gives great details on product information, where to purchase, and the background and message from the company. There us no call to action with this website. I believe this company’s overall message is to attract an audience that believes in being eco friendly that cares about the environment, and having old traditions inserted with them. The only thing I had an issue with ...